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Kodak and Lexar Media improve HD video capture with new SDHC Video Memory Cards

  • 21 July, 2009 19:00

<p><i>KODAK SDHC Video Memory Card allows consumers to shoot and share high quality footage with ease</i></p>
<p>Lexar Media, a leading global provider of memory products for digital media, in conjunction with Kodak, today introduced the new KODAK SDHC Video Memory Card. This advanced compact memory card provides users of flash-based digital camcorders, point-and-shoot cameras and any SDHC-compatible devices with a high-performance, high-capacity solution for High Definition video capture.</p>
<p>Available in 4GB, 8GB, and 16GB capacities with the ability to record up to 90 minutes, 3 hours, and 6 hours of HD video content, respectively, the KODAK SDHC Video Memory Card provides a high-capacity solution for capturing HD-quality video using SDHC-compatible digital cameras and other devices, which have been increasingly popular for use with video-sharing sites.</p>
<p>Thanks to these large-capacity storage options, consumers no longer have to lug around a pocketful of cards in order to avoid sacrificing either the amount of video footage they wish to capture or its image quality. The SDHC Video Memory Card from Kodak offers the freedom and flexibility to capture and store more high-quality video content on a single card.</p>
<p>The KODAK SDHC Video Memory Card was designed to address the increasing demands of today’s advanced mixed-media devices. “Today’s value-conscious consumers are looking for ways to affordably increase the memory capacity of their existing digital devices,” said Richard Clarke, National Sales Manager A/NZ, Lexar Media. “The real benefit of the KODAK SDHC Video Memory Card is that it allows users to shoot more HD video clips of friends and family, giving them the opportunity to capture and store more of life’s important moments. Additionally, the card makes it easy to share video content through the popular KODAK Gallery or other video-sharing websites.”</p>
<p><b>Kodak Adaptability with Video Versatility</b></p>
<p>The KODAK SDHC Video Memory Card lets consumers maximise the storage capabilities of a wide range of digital devices and is ideal for use with Flash-based digital compact camcorders, digital point-and-shoot cameras, other SDHC-compatible digital devices and Video Cameras such as the Zi6 HD Pocket Video Camera. Compatible with both digital camcorders and cameras, the cards provide users with a convenient, affordable way to increase onboard memory and capacity for HD video capture, storage and archiving.</p>
<p><b>Lexar Media Capacity and Performance</b></p>
<p>Consumers will be pleased by the various high-capacity options available. The KODAK SDHC Video Memory Card has a Class 4 rating, offering high-speed video transfer from the card to a computer, making this an excellent solution for storing large quantities of HD video on a single card.</p>
<p><b>Availability and Pricing</b></p>
<p>The KODAK SDHC Video Memory Cards include a 5-year limited warranty and are available now.</p>
<p>The suggested local retail prices are:
- KODAK SDHC Video Memory Card 4GB AU$25.60
- KODAK SDHC Video Memory Card 8GB AU$58.35
- KODAK SDHC Video Memory Card 16GB AU$75.70</p>
<p>The Australian distributor of KODAK branded Lexar Media products include: Australian Photo Supplies Pty Ltd - Ph: 1800 619 319 E-mail: Web:;</p>
<p><b>About Lexar Media</b></p>
<p>Lexar Media is a leading designer, manufacturer, and marketer of NAND flash and DRAM memory products under the Lexar and Crucial brand names. Lexar offers products in all major flash and DRAM memory categories, including consumer and enterprise-level USB flash drives, industry-leading memory cards for photography, and all popular form factors of memory cards for mobile devices. For computers, Lexar also offers a full range of DRAM computer memory upgrades for PCs and Mac® systems, and solid state drives (SSDs). An industry leader in innovative, patented flash memory technology, Lexar is vertically integrated with Micron Technology, one of the largest semiconductor manufacturers worldwide.</p>
<p>For more information about Lexar, visit For more information about Crucial products, visit, or Lexar Media, Inc. is a subsidiary of Micron Technology, Inc. Lexar Media is a division of Micron Europe Limited, a division of Micron Semiconductor Asia Pte. Ltd., and a division of Micron Japan, Ltd.</p>
<p>Lexar. When Memory Matters.™</p>
<p><b>About Micron</b></p>
<p>Micron Technology, Inc., is one of the world's leading providers of advanced semiconductor solutions. Through its worldwide operations, Micron manufactures and markets DRAM, NAND flash memory, CMOS image sensors, other semiconductor components, and memory modules for use in leading-edge computing, consumer, networking, and mobile products. Micron's common stock is traded on the New York Stock Exchange (NYSE) under the MU symbol. To learn more about Micron Technology, Inc., visit</p>
<p><b>Media Contact</b></p>
<p>Kya de Rome
Kinetics Pty Ltd
+61 2 9212 3848</p>
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©2009 Lexar Media, Inc. All rights reserved. Information is subject to change without notice. Lexar, the Lexar logo, and When Memory Matters are trademarks of Lexar Media, Inc. Micron, Crucial, the Crucial logo and Ballistix are trademarks of Micron Technology, Inc. Lexar Media, Inc. is an authorized licensee of the CompactFlash trademark. All other brand or product names are trademarks or registered trademarks of their respective holders.

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