Digital World steers into exclusive vendor deal

Digital World steers into exclusive vendor deal

Aussie distie expecting to sell over 200,000 units by end-of-year

Specialty gaming peripheral maker, Speedblack, has signed an exclusive distribution deal with Digital World Warehouse.

Under the terms of the contract, Digital World Warehouse will hold exclusivity for two years, at which point the contract will be reviewed.

Speedblack’s main product is an adjustable steering wheel stand system for gamers.

Despite the niche nature of the product and the global financial crisis, Digital World Warehouse managing director, Eden Fridman, said he expected strong revenue growth and profits.

“They sell in Europe about a million units per year. We hope to do at least 200,000 units by the end of this [calendar] year," he said.

“We’re probably looking at an extra 10 per cent in revenue by the end of financial year.”

Fridman said the deal was sealed two weeks ago and came about after gaming vendor Flexiglow referred Speedblock to Digital World Warehouse.

He claimed online retailers and chain stores such as Dick Smith and Harvey Norman would be the main beneficiaries, along with specialty gaming resellers.

The units have an RRP of $299 and do not include a seat or steering wheel set, but they are compatible with any currently on the market.

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Tags Digital World WarehouseSpeedblack

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