Australian businesses reap $81bn on the Internet

Australian businesses reap $81bn on the Internet

ABS survey shows the use of the Internet in businesses on the rise

Australian companies reaped $81 billion over the Internet in the 2007 to 2008 financial year, according to the Australian Bureau of Statistics’ (ABS) 2007-08 Business Characteristics Survey (BCS).

The result was a significant increase on the $67.6 billion of Internet earnings in 2006/07 financial year.

The survey also found businesses with broadband Internet access rose from 90 per cent to 94 per cent over the same period. The ABS defined broadband as “an 'always on' Internet connection with an access speed equal to or greater than 256kbps”.

There was also a 2.4 per cent increase in the amount of businesses with a Web presence (to 36.3 per cent) although large businesses were three times more likely to be on the Web than SMBs.

In other findings, while there was a three per cent rise in businesses placing orders over the Internet for the 12 months to June 30, 2008, it was still under half (43 per cent) of all surveyed.

Those in the information media and telecommunications and wholesale trade industries were the most likely to receive orders over the Internet with 41 per cent and 40 per cent, respectively.

*To contact the journalist on this story please email Trevor Clarke.

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Tags ABSAustralian Bureau of StatisticsBusiness Characteristics SurveyBCS


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