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Nortel Expands Network Energy Efficiency Leadership

Pioneering ‘Energy Saver’ Feature Delivers Up to 39 Per cent Greater Efficiency On Top of Existing Nortel Data Power Savings
  • 20 May, 2009 13:57

<p>Nortel* [TSX: NT | OTC: NRTLQ] continues to lead the industry in energy efficiency innovation, and is introducing new capabilities that save customers power, lower capital and operational costs and help reduce their carbon footprint. New technologies take power savings to the next level enabling businesses to better determine their energy consumption and deploy the most energy-efficient solutions available.</p>
<p>“We found Nortel’s Ethernet Routing Switch series to provide the best performance, features and energy efficiency combined with simple, yet feature-rich device management at a market-leading price point. We continue to capitalize on the energy efficiencies provided by Nortel, and plan to replace the remainder of our institution's aging, energy-hungry switches by July of this year,” said John Arechavala, director, IT Infrastructure Services, Carroll University.</p>
<p>Nortel’s new solution for further reducing energy consumption in its data products is the Nortel Energy Saver (NES), a new feature which throttles down the switching capacity during times of limited or no activity saving up to 39 per cent of the typical energy requirements during peak hours. This conserves power in addition to Nortel’s established metrics, third-party proven to deliver up to 40 per cent energy savings. NES technology provides full network functionality and can automatically adjust based upon network activity.</p>
<p>“Nortel has led the network energy efficiency movement for on-peak power usage over the last year we now intend to lead the industry in minimizing off-peak energy consumption,” said Joel Hackney, president, Enterprise Solutions, Nortel. “We are announcing the ability to reduce energy requirements significantly regardless of network traffic patterns. Interesting techniques to reduce consumption have been introduced in the industry, but most are proving to be unviable for most enterprises. Competing approaches effectively turn the network off during non-peak hours, which interferes with network availability and renders IP telephony unreliable.”</p>
<p>Nortel continues its energy-efficiency leadership with another new feature on the Enterprise Policy Manager tool that allows enterprises to measure power consumption not only for their switches, but also for network devices as well. This new capability allows customers to plot their energy consumption and determine the most effective means to scale back devices without losing any network performance or functionality. This allows planners to chart ‘what-if’ scenarios to compare energy-related factors to yield the most comprehensive data available to date for energy consumption, costs and projected savings.</p>
<p>Notes Jim Sinopoli, president of Smart-Buildings, an energy-efficient building strategy advisor: “Lighting consumes a significant amount of a building’s total energy use. One of the major control strategies for lighting is dimming basically reducing the input power to the lighting systems. Now Nortel has taken this proven energy strategy and applied it to IT networks in its Enterprise Policy Manager. The result is a reduction in energy demand for IT networks and the flexibility for network managers to set different power consumption for different IT devices. In addition, the standards-based system allows for the integration of other building systems, such as building automation systems.”</p>
<p>Nortel started the networking power savings movement by revealing at Interop 2008 the Energy Efficiency of its line of products. At that time Nortel also introduced a means to calculate energy consumption compared to the products from the company’s primary competitor via the Nortel Energy Efficiency Calculator.</p>
<p>“In addition to the new 39 per cent savings we announced today, in the last year alone, we have enabled customers to spare the environment with the equivalent of taking more than 200,000 cars off the road,” said Hackney. “Nortel’s Energy Efficiency Calculator takes the smoke-and-mirrors of complicated comparison metrics out of the equation and provides a real-world tool that enables customers to reduce expenses as well as meet their environmental goals.”</p>
<p>Nortel plans to introduce the Energy Saver Feature initially on it industry-leading Ethernet Routing Switch portfolio via the network policy management platform, the Enterprise Policy Manager, during the second half of 2009, to be followed with implementation into Nortel’s remaining Ethernet switching lines. In addition to the newly-announced off-peak energy savings, Nortel’s switches also provide 20 times the performance, up to 40 per cent power savings and seven times the resiliency at up to half the total cost of ownership of the company’s main competitor.</p>
<p>About Nortel
Nortel is a recognized leader in delivering communications capabilities that make the promise of Business Made Simple a reality for our customers. Our next-generation technologies, for both service provider and enterprise networks, support multimedia and business-critical applications. Nortel’s technologies are designed to help eliminate today's barriers to efficiency, speed and performance by simplifying networks and connecting people to the information they need, when they need it. Nortel does business in more than 150 countries around the world. For more information, visit Nortel on the Web at www.nortel.com. For the latest Nortel news, visit www.nortel.com/news.</p>
<p>Certain statements in this press release may contain words such as “could”, “expects”, “may”, “anticipates”, “believes”, “intends”, “estimates”, ”targets”, “envisions”, “seeks” and other similar language and are considered forward-looking statements or information under applicable securities legislation. These statements are based on Nortel’s current expectations, estimates, forecasts and projections about the operating environment, economies and markets in which Nortel operates. These statements are subject to important assumptions, risks and uncertainties, which are difficult to predict and the actual outcome may be materially different from those contemplated in forward-looking statements. For additional information with respect to certain of these and other factors, see Nortel’s Annual Report on Form10-K, Quarterly Reports on Form 10-Q and other securities filings with the SEC. Unless otherwise required by applicable securities laws, Nortel disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.</p>

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