HP and PwC aviation collaboration takes flight

HP and PwC aviation collaboration takes flight

Hewlett-Packard and PricewaterhouseCoopers (PwC) are pooling their resources to construct an Aviation Solution Center that will provide new products and services to a global airline industry badly in need of an IT facelift.

The jointly developed and owned center will initially create and deploy six solutions to help improve service quality and productivity and replace outdated legacy systems for airlines, airports, and other aviation industry companies, said Jurgen Rottler, vice president and general manager of HP Services for North America.

Clients are expected to use the Aviation Solution Center to revamp antiquated business and infrastructure obstacles that have led the airline industry to come under heavy fire for lengthy delays and other travel problems, Rottler said.

"We've all experienced it firsthand, the pain you can go through [at an airport]," Rottler said. "[The center] is aimed at improving the operational efficiency for the airline and customer efficiency. [The aviation industry] is built around a technological architecture that is not the most up-to-date technologically anymore."

HP will offer the project its hardware and infrastructure expertise, while PwC will complement that with its consultation and professional services experience.

There are six solution areas deemed most critical by HP and PwC that will be designed and offered to customers first:

-- Hurdle-free airport: allowing customers to use PDAs (personal digital assistants), touch-screen kiosks, and other wireless devices for check-in and other airline functions to save time and cost.

-- Wireless ramp: optimising airport ground, ramp, and baggage-handling functions to help airlines improve turnaround of aircraft landing and departures.

-- Connected crew: communications management and deployment of global airline workforce through use of laptop, PDA, and desktop real-time portal interaction.

-- Always-on travel: enables access to connected-travel products around the clock using mobile technologies and mobile devices.

-- eCRM: customer relationship management (CRM) through the Web and multiple customer touchpoints.

-- Integrated maintenance, repair, and overhaul: managing the repair and support functions of aviation-based products through an automated engineering infrastructure capable of rapidly analysing problems and deploying the appropriate fixes.

Eventually, the Aviation Solution Center's six separate solutions will be integrated and Web-enabled, according to PwC officials.

The Aviation Solution Center was announced this week at the World Air Transport Summit in Spain.

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