Storage vendor, CommVault, has launched a new partner program as it seeks to formalise its channel involvement.
Called CommValue, the program offers partners a streamlined method for engaging with customers in a way that has been designed to offer a rapid ROI.
The vendor has also enhanced its PartnerAdvantage program to enable certified resellers to more effectively prospect, sell, deploy and support the Simpana data management platform.
CommVault technical director for Asia Pacific and Japan, Brett Chase, said the vendor’s previous channel program had reached its limits.
“We’d previously provided a lot of resources to our partners, but on an ad hoc basis. The new program formalises the support we give to the channel to make it a lot more reseller friendly,” Chase said.
CommVault is also looking to expand on the number of channel partners it is supporting.
“We’ve recently started releasing content management and awareness tools that have opened up new fields of resellers for us,” Chase said. “We leverage the resellers of our distributors [Avnet, San Systems and ACA Pacific], so we don’t have a set limit on reseller numbers, but we are always reviewing who our partners are and what we need to do to support them.”
The program is a global initiative for the vendor, and will be rolled out in Australia starting from May