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Toshiba helps Harvey Norman customer live it large

  • 09 February, 2004 12:07

<p>MEDIA RELEASE</p>
<p>TOSHIBA HELPS HARVEY NORMAN CUSTOMER LIVE IT LARGE</p>
<p>Sydney, 9 February 2004 – Harvey Norman’s Enfield store kicked off 2004 with one especially happy customer. Mr Ed Zahra purchased a Toshiba notebook from the store and scored himself Toshiba Home Theatre System prize worth $10,000.</p>
<p>Toshiba’s ‘Live it Large’ retail promotion ran in Harvey Norman stores throughout November and December last year. Customers who purchased a Toshiba notebook during this time went in the draw to win a Toshiba Rear Projection Television, Digital Set Top Box, and a home theatre system featuring a DVD player and speaker system.</p>
<p>“My first laptop was a second hand Toshiba which served me very well. I then purchased another laptop from another manufacturer; however it had flimsy construction and was not dependable like my first Toshiba. I am back with Toshiba, and my new Satellite A20 is robust, reliable and a pleasure to use,” said Mr Zahra.</p>
<p>“Now I’ve won this new a home cinema, I have quality Toshiba in the lounge room as well. I’m flabbergasted. Thanks Toshiba and thanks to Harvey Norman for running this promotion.”</p>
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About Toshiba
Toshiba’s Information Systems Division (ISD) is a division of Toshiba (Australia) Pty Limited which is a wholly owned subsidiary of Toshiba Corporation, the seventh largest integrated manufacturer of electric and electronic equipment, with around 165,000 employees worldwide, and annual sales of over US$47 billion on a consolidated basis. With notebook market share of 24.3% (according to IDC’s Q3 2003 figures), Toshiba ISD is comfortably the Australian market share market leader.
Unique among vendors, Toshiba ISD specialises exclusively in mobile solutions and services and is also the only leading computer brand that is 100 per cent channel-centric. A global reputation for quality has been achieved through an R&amp;D budget roughly equal to Australia’s total expenditure as a country in this area.
Toshiba pioneered the notebook market in 1985 and in recent years, Toshiba ISD extended its solutions offering for Australia and New Zealand with the inclusion of a range of projectors, Pocket PCs and personal storage products.</p>
<p>Committed to People, Committed to the Future. Toshiba
Issued by Howorth Communications on behalf of Toshiba (Australia) Pty Limited, Information Systems Division.</p>
<p>Toshiba’s Virtual Pressroom: www.isd.toshiba.com.au</p>
<p>For further press information please contact:
Elizabeth Dawson or Caroline Hendra Annette Horst
Howorth Communications Toshiba Australia Pty Ltd
Ph: 02 9904 4533 Ph: 02 9887 6021
Email: pr@howorth.com.au Email: ahorst@toshiba-tap.com</p>

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