SurfControl, a software developer that specialises in e-mail and Web-filtering products, has signed up its first set of local channel partners to move its products into the mass market.
SurfControl's Internet Management products are designed for employers that want to set limits on the use of e-mail and Web content in the workplace. The company has set up sales offices and relationships with distributors around the globe, but has only just begun implementing a formal channel strategy in Australia.
The vendor has set up a two-tier channel model. The first tier, "Security Partners", is comprised of resellers that require both a national presence and a clear and distinct focus on security. The first of these channel partners to sign are Logical Networks, Alphawest6, Volante Systems, NetStar Networks, Starcom Group, McEvoy Thomas and Elite Systems (New Zealand).
The second tier, "SurfControl Authorised Partners", is generally made up of state-based resellers that serve the needs of small-to-medium enterprises and involve themselves in their customer's security issues in some form or another. Initially the vendor has signed Southern Cross Computer Systems, Kiandra System Solutions and Business Integration Solutions as authorised partners.