After Credit Suisse developed an application to manage virtual resources in-house, the financial services company decided the software worked well enough to spin off a company dedicated to distributing the tool commercially to enterprise companies struggling to maintain control of virtual server and desktop environments.
DynamicOps, founded in January 2008, is funded by Credit Suisse's NEXT II venture group. In 2005, Credit Suisse took on virtualization "fairly aggressively" and needed a tool to manage it as well, according to DynamicOps CEO Rich Krueger. The software, initially developed in 2005, is at work in Credit Suisse and others' production environments today.
"The product took off in Credit Suisse operations and they realized other companies would also have a need for the software as they expanded their virtualization efforts," Krueger says. "There is a need for this type of functionality as companies look to maintain the proper governance and appropriate compliance controls in virtual environments."
DynamicOps, whose name is based on the premise of dynamic operations in lights-out data centers, says its flagship software helps IT staff manage virtual desktop and server resource pools today, and in the future, the company plans to also help IT managers allocate storage and network resources with its software. The 15-employee company distributes the second generation of its Virtual Resource Manager (VRM), updated in mid-2006, and DynamicOps is scheduled to release a third generation of VRM later this month.
"Our software is a service delivery platform for virtual resources," Krueger explains. "It allows IT managers to allocate out resources based on services in demand from various constituents within a mid to large enterprise environment."
VRM software installs on a virtual or dedicated server and communicates with interfaces from hypervisor vendors such as Citrix, Microsoft and VMware. VRM queries the environment to find available resources and IT managers use a management console to "carve out the virtual fabric and delegate permissions," Krueger says. "We enable a fine-grained security model to ensure only those with permission can access virtual compute and desktop resources."
Krueger says DynamicOps competes mostly with in-house efforts to control virtual environments, but other start-ups, such as Embotics, Fortisphere, ManageIQ and VKernel, also develop products designed to manage virtual server resources.
"We have a mature product and now we are working to build the sales channel around it, unlike other start-ups working to develop their products," he says.
The company will announce an updated version of its software and pricing for VRM later this month. DynamicOps will seek additional venture funding going forward.