Belkin beefs up its channel focus

Belkin beefs up its channel focus

Networking and peripherals vendor Belkin Components is poised to up its profile in the channel, appointing former Tech Pacific business development manager Mary Pateras as its new sales director.

The appointment comes a year after Belkin's entry into the Asia Pacific market, when the company bought the Gosford-based cabling supplier Micra DigitalPateras brings an in-depth knowledge of the Australian channel to her new role and will relocate from Melbourne to Gosford on the NSW central coast. Her role will be to drive sales growth within the channel.

"Belkin's local reputation is growing rapidly and the company has huge potential to achieve an Asia Pacific leadership role in this marketplace," Pateras said.

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