D-Link goes for a corporate education

D-Link goes for a corporate education

Vendor appoints new BDM to build up its corporate and education business via channel partners

Networking vendor, D-Link, is looking to make a major push into the corporate and education market after appointing Jamie Carter to a newly created corporate business manager role.

The company plans on adding another four staff over the coming weeks to focus on the new business push.

"We see this as a good opportunity to focus on the corporate and education space. It's not where we want it to be at the moment, so we want to build our market share," Carter said. "Education is a key vertical that makes up a significant portion of our corporate push."

Carter said D-Link previously had little presence in the corporate and education spaces, despite having a targeted solution for those markets.

The vendor's strategy is to recruit partners in each state and work closely with them on sales and training. Initially the program will target the eastern states, although D-Link plans to expand the program to the rest of Australia.

"Ideally we'd like four partners in each state on the eastern seaboard. We currently have three in Sydney and Melbourne and two in Brisbane," Carter said.

ASI has signed as a partner across all three states.

Prior to his appointment at D-Link, Carter was a business manager at Acer. He has also held positions with Leading Solutions and Ingram Micro.

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