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  • 17 June, 2003 11:37

<p>Complete data integration solution for enterprise application deployments</p>
<p>Software AG and ItemField, Inc. announce worldwide distribution agreement</p>
<p>Sydney, and Rest of World, 17 June 2003 - Software AG and ItemField, Inc. have announced a worldwide distribution agreement through which Software AG will resell ItemField’s ContentMaster XML-based data transformation software suite. Software AG is the exclusive distributor for ContentMaster in Australia.</p>
<p>The agreement between the two best-of-breed XML technology solution companies enables Software AG to distribute ContentMaster as a complement to its Tamino XML Server and EntireX product family, providing a comprehensive solution for the XML application integration marketplace.</p>
<p>“The addition of ContentMaster extends the reach of Tamino XML Server and the EntireX product suite to include legacy, unstructured and proprietary data formats such as Word, PDF, EBCDIC and positional reports, and it reduces significantly the complexity of and effort involved in integration, yielding a rapid and high return on investment”, explains Michael Hawkins, National Product Manager for Australia/New Zealand at Software AG.</p>
<p>ContentMaster is a powerful, real-time, bi-directional XML-based data-transformation software suite. It is expressly designed to empower companies to dynamically transform all of their enterprise data – even the most complex proprietary unstructured data. ContentMaster quickly and seamlessly transforms data via XML from any source on any platform, and from any format, to any other - with no programming.</p>
<p>“This strategic relationship with Software AG represents another important worldwide channel for ItemField’s transformation technology and emphasises our continued focus on creating partnerships with leading global software vendors,” says Sam Somech, CEO of ItemField. “ContentMaster combined with Tamino XML Server and the EntireX product suite provides a far-reaching data integration solution to the market, allowing companies to fully leverage the power of XML while shortening the deployment cycle significantly.”</p>
<p>Software AG's Tamino XML Server is an award winning, high-performance XML-based data management platform. Tamino XML Server empowers users to locate and manage any type of content across their enterprise and to build mission-critical and platform-independent systems to conduct business both today and tomorrow.</p>
<p>EntireX is Software AG's leading-edge integration server that helps organizations leverage custom-built systems, packaged applications and Web services for use in new solutions. The EntireX product suite consists of EntireX XML Mediator and EntireX Communicator. Software AG’s EntireX XML Mediator is an XML document-exchange tool that automatically manages and controls the processing, transformation and routing of XML documents within and beyond the enterprise.</p>
<p>Software AG’s EntireX Communicator enables users to effectively integrate their IT systems by turning them into re-usable services. The interfaces to these services can include XML, SOAP, DCOM, Java, .NET etc. With EntireX XML Mediator, these services can then seamlessly contribute to XML-based, document-centric integration. EntireX is available on mainframe, Unix, Linux, Windows, AS/400 and OpenVMS systems.</p>
<p>About Software AG (
Software AG is based in Darmstadt, Germany. Founded in 1969, Software AG is a leading global provider (and Europe's largest) of system software and services enabling enterprise data integration and management. Software AG's products control the central IT processes of thousands of renowned companies in Australia/New Zealand and worldwide including the Australian Electoral Commission, Reserve Bank of Australia, Nissan, Colonial First State Investments, Seven Network Limited, Sovereign Life, Norske Skog Tasman, Lufthansa, Siemens, Citibank, Merck, DaimlerChrysler, Sony and BP.</p>
<p>Software AG develops products and solutions that support the XML (Extensible Markup Language) standard. XML simplifies the exchange of documents and data as well as the integration of cutting-edge Web applications into traditional IT architectures. Software AG’s sales and technology partners include IBM, Sun, Microsoft and Hewlett-Packard and solutions vendors such as Pronto Software, Infinity Solutions, Hansen Corporation, BEA, Stellent and Ixos. In 2002, the corporation achieved 475 million euros in total revenue. Software AG has offices in over 70 countries and currently employs a staff of about 3,000.</p>
<p>About ItemField, Inc.
ItemField is the leading provider of real-time, bi-directional, XML-based data transformation software. ItemField’s innovative ContentMaster software suite uses a patented new parsing-by-example technology that - for the first time - allows for the transformation of data via XML, from any data format to any other, with no programming required. Whether the data is stored in structured, semi-structured or complex, proprietary unstructured formats, and regardless of the platform on which it resides - from PCs to mainframes - ContentMaster can transform it with equal ease. ItemField is headquartered in New York City and has Research and Development facilities in Tel Aviv, Israel. The company counts Microsoft and Software AG amongst its strategic partners. Both of these industry leaders recommend the ContentMaster product suite as the preferred data transformation solution in conjunction with their XML server applications. For more information about ItemField and the ContentMaster solution, visit the company’s Web site at</p>
<p>For further information please contact:
Cheryl Kirgan Software AG (02) 9463-6400
Shuna Boyd BoydPR (02) 9418 8100</p>

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