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Eee PC sales take off

Eee PC sales take off

Myer sells thousands of units in the first five days of sale

Myer's Sydney city store had customers queuing up to get a glimpse of the Asus Eee PC on its first sales weekend.

Myer established an exclusive arrangement with Asus to be the first to stock the $499 machine. The Eee PC runs on a Linux operating system and features wireless internet access, flash storage drive and a tough lightweight design.

Myer national business manager for electronics, Neil Merola, said the device was a major hit with customers. It sold thousands of units in the few days.

"It has certainly exceeded our expectations in terms of sell-through for the first week. People actually queued up when the store opened to purchase one or multiple units," he said. "A lot of customers have heard a lot about the Eee PC and they have started picking them up."

More units were expected to hit Myer stores in the next couple of weeks, he said.

"There will be a fair amount of stock in the market before Christmas," he said.

Merola said the machine attracted an interesting mix of customers including families purchasing multiple Eee PCs and people who already had a notebook or desktop and were using it as a secondary device.

"We had schools coming and ordering multiple units as well. The PCs are getting into hands of people that may not have previously had an opportunity to get their hands on a PC," he said. "With the Federal government rebate scheme for PCs and Internet access expected early next year, there is no doubt it will really drive this category in the market."


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