EDGE 2020 Goes Virtual
<p>Vodafone Australia is preparing to carve out a greater share of the national business market for mobile voice and data products and services, today signing an exclusive outbound sales agreement with Allphones.</p>
<p>Allphones has recruited and deployed a dedicated and highly trained outbound sales team that will focus on connecting more customers to Vodafone’s Business Cap with Mobile Office – the only multiple user cap that allows employees to share the value of a single plan, while delivering free calls within the business user group, free voicemail, and landline-to-mobile extension dialling.</p>
<p>Allphones will capitalise on the burgeoning business market for BlackBerry and Windows Mobile Email solutions. It will also sell Vodafone USB modem and data card hardware and data bundles to enable customers to connect to mobile broadband or mobile internet, depending on their coverage area.</p>
<p>“SMEs represent the highest growth opportunity in the Australian telco market with companies now embracing the advantages of mobile communications at virtually every level in their organisations,” said Julian Ogrin, Business Sales Director at Allphones. “Our retail outlets already account for one in ten handset sales in Australia, and the creation of our new, outbound sales team means we’re very well positioned to service the requirements of Australian business customers.”</p>
<p>The co-branded Allphones and Vodafone SME-focused channel will open for business immediately in New South Wales and Western Australia, and rollout to all other states by the end of 2007.</p>
<p>“Allphones is one of our most well-recognised and esteemed retail partners,” said Bruce Goldsmith, General Manager National Business Sales at Vodafone Australia. “The company has demonstrated a unique insight and understanding of the requirements of Australian business and we’ll be working closely to deliver a consistent, premium quality experience to all new customers.”</p>
<p>Notes to editors
AllPhones is Australia’s leading independent specialist multi-carrier mobile telecommunications retailer. Today the company offers the widest retail offering of Pre-Paid, Post-Paid, Broadband and Accessories for business and consumer telecommunications consumers. The Group also includes Allphones Business, providing complete telecommunications services for business consisting of fixed voice and data systems; mobile voice and data systems, office IP and PABX systems and mobile hardware and accessories. Established in 1989, with a single store in South Australia, the company today operates from its Sydney-based headquarters over 150 stores nationwide through a network of franchise and direct-owned retail outlets, employing over 800 staff. www.allphones.com.au</p>
Vodafone is the world's leading international mobile telecommunications group with equity interests in 27 countries and 33 partners across 5 continents. The company provides quality services to 3.68 million Australian customers and has more than 200 million proportionate customers worldwide.</p>
<p>© Vodafone Pty Limited 2007: VODAFONE and the Vodafone logos are trade marks of the Vodafone Group. Other product and company names mentioned herein may be the trade marks of their respective owners.</p>
<p>For more information please contact:
Greg Spears, Vodafone Australia on 0406 315 014.
Dominic Hilton-Foster, Vodafone Australia on 0405 703 495.
Cathryn van der Walt, consultant for Allphones, on 0402 327 633.</p>