Lako Pacific has won exclusive distribution of Internet site software, Mr Site.
The company previously distributed the products alongside Sydney-based JR Lifestyle. Lako sales manager, Ben McDonald, said its market reach, services and existing product lines had led the UK software vendor to award it exclusivity.
"Mr Site looked at us compared to the other guys over the past few months and felt we could expose the product to a larger mass retail market," he said. "We have reach into 95 per cent of the mass retail market."
A document sighted by ARN indicated Mr Site was highly supportive of Lako's presence in every state and felt it had a strong relationship with the distributor.
JR Lifestyle was contacted for comment but had not replied at the time of press.
The Mr Site software package allows users to build websites, including e-commerce capabilities, on a .com or .com.au URL, also included in the package. It retails for $100. After the first 12 months, the URL and Web hosting costs $8.22 a month.
McDonald said Lako would build on its current market share by pitching the software to hardware vendors and retailers selling broadband to OEM with their products.
"For someone buying a laptop and wanting a website, it ties in well," he said. "Throw in a website with hardware or broadband access and it opens a lot of opportunities."
In other news, Lako has just finished a roadshow for its Corel product line, which includes titles from Intervideo and Ulead. CEO, Evan Kourambas, said it was the first time the distributor had taken a product roadshow to resellers in Adelaide and Perth and was encouraged by the response.
The event also gave the distributor the opportunity to unveil the most recent addition to its product line-up, Reallusion. The US vendor's software offers photo editing and 3D modelling tools.