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Data security vendor boots up Australian channel

Data security vendor boots up Australian channel

SafeBoot signs TPP Group as distributor to help springboard into the local security market

Data security vendor, SafeBoot, has formally opened the doors to its first Australian office following several months of market testing.

The software vendor has signed niche Sydney-based distributor, TPP Group, to help springboard into the local market, SafeBoot regional manager, David Jordan, said.

"There has been significant growth for encryption technology in the US and Europe since around 2002," he said. "We're starting to feel the echoes of that now in Australia, which is why we're now launching here."

The company has already secured a raft of early customer wins, including the Transport Accident Commission, KPMG, Dimension Data, and Sensis.

It has also chalked up its first two partner signings in the country, with DiData and Fujitsu now offering the software to their customers. Future plans are to sign on a selected number of resellers.

"We've got a few tier one players on-board and while it's a big market, I'm also conscious of not having conflict," Jordan said. "There's definitely opportunity for mid-market and the smaller end players with this as well."

In an attempt to indicate the potential range of resellers and service integrators suited to the product, he said implementations of SafeBoot software ranged from a handful of users to 116,000.

SafeBoot's technology is also set to be included in HP notebooks and tablet PCs as the Drive Encryption feature within the HP ProtectTools Security Suite.

"The HP version of the product is more of a standalone version, so there's definitely an opportunity for SafeBoot partners who are also moving HP hardware to sell their customers the enterprise version of the product too," Jordan said.


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