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VeriSign Supports Visa Mobile Platform to Advance Fast-Growing Mobile Commerce Market

  • 29 March, 2007 09:09

<p>VeriSign, Inc., (NASDAQ: VRSN), the leading provider of digital infrastructure for the networked world, announced today that it has entered into an agreement with Visa to support the Visa mobile platform to advance the already fast-growing mobile commerce market, through mobile marketing campaigns and point-of-sale redemption of mobile offers.</p>
<p>“The Visa mobile platform provides mobile operators and financial institutions the opportunity to rapidly develop new mobile services utilising the unique interactive features of handsets.” said Patrick Gauthier, senior vice president, innovation, Visa International. “We are excited to be working with VeriSign to combine secure payments with value-added promotional services. Our collaboration is designed to enable consumers to receive promotions and information relevant to their purchase experience anywhere via their mobile phones.”</p>
<p>As a result of the agreement, Visa will provide mobile offer management capabilities including the delivery of mobile coupons by leveraging VeriSign’s content delivery services. VeriSign will enable Visa, its members and merchants to create customised campaigns, mobile offers and promotion programs. Additionally, the service will help marketers understand the performance of their mobile campaigns potentially resulting in better returns on marketing dollars spent.</p>
<p>“Consumers are driving demand for new mobile commerce services and applications. They need to be able to access information and make purchases in a secure environment anywhere and on any device,” said Brian Matthews, vice president of industry marketing -- financial services, VeriSign. “We are excited to help Visa deliver the most compelling mobile payment experience.”</p>
<p>According to forecasts from a recent Juniper report, 2009 and 2010 will represent the start of the wider adoption of mobile payment applications and services and will result in close to $1 billion worth of worldwide payments being made via mobile by 2010.</p>
<p>About VeriSign
VeriSign, Inc. (Nasdaq: VRSN), operates the digital infrastructure that enables and protects billions of interactions every day across the world’s voice, video and data networks. Additional news and information about the company is available at</p>
<p>Forward-Looking Statement
Statements in this announcement other than historical data and information constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements involve risks and uncertainties that could cause VeriSign's actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, among others, the uncertainty of future revenue and profitability and potential fluctuations in quarterly operating results due to such factors as the inability of VeriSign to successfully develop and market new products and services and customer acceptance of any new products or services, including VeriSign Digital Content Services; the possibility that VeriSign’s announced new services may not result in additional customers, profits or revenues; and increased competition and pricing pressures. More information about potential factors that could affect the company's business and financial results is included in VeriSign's filings with the Securities and Exchange Commission, including in the company's Annual Report on Form 10-K for the year ended December 31, 2005 and quarterly reports on Form 10-Q. VeriSign undertakes no obligation to update any of the forward-looking statements after the date of this press release.</p>

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