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Data Domain enters local storage market

Data Domain enters local storage market

US-based storage vendor, Data Domain, has launched locally and opened its first office in Sydney.

Vice-president worldwide sales, David Schneider, said it had recorded significant recent growth and was looking for new markets to expand into. Former Veritas business development manager, Alan Abraham, has been appointed as country manager.

The vendor primarily specialises in enterprise protection storage systems for disk backup and network-based data recovery. Schneider claimed it was a $5 billion plus worldwide market.

"Some of our business partners are having phenomenal success here. We have watched companies such as CommVault experience record growth in Australia and we think to ourselves 'if they're doing it then so should we'," he said. Data Domain is also setting up in China, Singapore and Korea.

Schneider said it was 100 per cent committed to the channel. It had about 140 global partners. Locally, the company currently has one reseller with customers in the education and corporate sectors.

"We have a high touch channel model where we work with our partners in conjunction with their customers and design solutions," he said. "In the next few months, what we are trying to do is establish good partnerships with resellers that have a relevant knowledge in backup, recovery and primary storage. We don't have a specific quota but we don't want to flood the market."


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