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Ingram drives Stateside mobility push

Ingram drives Stateside mobility push

Ingram Micro has created a mobility division in the US to ramp up its efforts in that space. But the local branch of the distribution powerhouse has no immediate plans to follow suit.

Last week, Ingram announced it had formed a new division targeting mobility and wireless solution providers. It has struck carrier agreements with Cingular Wireless, Sprint Nextel and Verizon Wireless to provide activation services to resellers. It has also signed with mobile device manufacturers and ISVs including Palm, Nokia, Motorola, Research in Motion and Good Technology.

The mobility team will offer field sales, online training and education programs, as well as technical and marketing support.

While not convinced of the need for establishing a separate division in Australia, local managing director, Guy Freeland, said Ingram was making inroads in that space. It already had formed a relationship with Vodafone for its embedded 3G notebook cards.

Freeland said the recent launch of Telstra's next generation network, along with Vodafone's rival 3G services, were making a difference in the way mobility was perceived.

"What 3G does in terms of accessing internal systems and email remotely is yet to be fully understood," he said. "It is early days in terms of costing it up or creating the business plan. But the products are there.

"Once resellers see the way to act on that, there are opportunities for them."


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