Microsoft finds new partner links

Microsoft finds new partner links

Microsoft has relaunched its Find a Partner website to help link up customers with its channel community.

The site had initially gone live in October. Partner group director, Kerstin Baxter, said the latest iteration connected its back-end Resource Directory and Solution Finder search engines into the one user interface.

The solution facility currently contained profiles of 130 of the software giant's local solution providers while about 500 gold and 2500 registered partners were listed in the directory. They ranged from traditional resellers and integrators to third-party software developers and training providers.

Customers would be able to search for partners based on their Microsoft certifications and specifications, or by their solution capability. Partners listed as solution providers had devised their own profiles, Baxter said. They were based on providing vertical or specific technology services. For example, partners could highlight skills in health care and patient management or manufacturing.

Microsoft had also crafted a checklist of questions businesses could ask when searching for a technology provider. These were designed to take the mystery out of the relationship, Baxter said.

"This is especially the case with SMBs, who are unsure of what a partner does, or how to find the right partner," she said.

On the flip side, Microsoft partners could use the facility to find other agencies to partner with, Baxter said.

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