Software licensing distributor, NewLease, is offering resellers a hosted service they can use to shift SMB customers from POP-based email.
Known as Microsoft Hosted Exchange, it will be shown off in conjunction with the software giant at a series of seminars around capital cities later this month. NewLease CEO, Mike Clarke, said the local market for hosted business email was growing and would provide a long-term revenue stream for resellers if implemented properly.
"We have had overseas data that claims hosted email boxes have now overtaken in-house email," he said.
"I don't think that's happened in Australia yet but we are on the way. The growth is there because SMBs are looking for more email functionality, robustness and security."
NewLease Hosted Exchange is essentially a corporate Microsoft Exchange/Outlook email system hosted offsite. Resellers could sell the service and rely on NewLease for the backend or provide the entire solution, Clarke said. In both cases, the reseller would remain the sole point of customer contact.
"Email is a lifeblood application and this kind of service can also springboard a reseller into other areas. Even just maintaining email can be very profitable," he said.
NewLease is the sole distributor of the Microsoft Service Provider Licensing Agreement (SPLA) in Australia and South-East Asia.