Storage vendor, Hitachi Data Systems (HDS), plans to double its channel revenues in 2006 by bolstering activity in the medium enterprise and SMB markets.
It also wants to work more closely with specialist resellers to target key vertical markets including healthcare, government, education, legal, financial and manufacturing.
"We will offer more of a vertical focus and work to align our partners," local channel director, Michael Heitz, said.
As reported previously in ARN, indirect sales now account for about 30 per cent of the company's local business.
Recapping on the past year, Heitz said HDS had managed to double its channel business. It credited a good chunk of the growth to the creation of a dedicated channel team of 12 staff.
Additional channel management and marketing staff would be added next year in a bid to generate more partner leads and provide more sales training, Heitz said.