RSA Security has reshuffled its local management team, appointing Steve Terry as A/NZ sales director. He replaces former Asia-Pacific vice-president, Sebastian Moore.
The changes coincide with a push to broaden the vendor's presence outside of hardware. Terry will report directly to vice-president for international sales and operations, Richard Turner.
RSA has also installed a new marketing manager for Asia-Pacific, Claire Larsen, and channel technical consultant, Gordon Wood.
Larsen said Moore's departure and the creation of a sales director's role had coincided with Turner's decision to cut its regional VP management layer.
Turner was Asia-Pacific VP before Moore but was shifted into a US-based channel role 18 months ago. "Richard wanted to be more hands-on with all regions," she said.
"The structure was changed so that country managers reported directly to him."
Moore had been relegated to the sales director posting but left shortly afterwards to pursue other opportunities, Larsen said.
Terry had a wealth of experience in the industry, most recently as Asia-Pacific managing director for network connectivity provider, iPass. He has also worked for Wang and Motorola.
Larsen also boasts an IT background. She was previously head of marketing for Rockwell FirstPoint Contact in the US.
RSA was also working on refining its overall strategy to reflect its broader product offerings.
"It is nice for the company that we have a lot of fresh eggs, particularly with software backgrounds," Larsen said.
"RSA has been very focused on hardware and we have an issue in the marketplace because people don't realise we also have other [security] products."