NetComm has upgraded its Ethernet-over-power adaptor, the HomePlug, and is ready to begin an aggressive advertising campaign aimed at the home and small business market.
"It plugs right into our existing channels, no pun intended," NetComm executive director, Mike Boorne, said.
Even though response to the original HomePlug far exceeded Boorne's expectations, he said NetComm would heavily advertise the new device.
"With this product, the market has become jumbled because both home and SMB are buying from the channel," he said. "We thought that until awareness of the technology spread, it would be a slow starter. But that was not the case because we have been selling thousands of them."
He said that the HomePlug had given resellers an opportunity to target customers who could not afford the expense of unwired networking and also people whose homes were not compatible with such solutions.
The Turbo HomePlug is six times faster than its predecessor but functions in the same way. It allows users to network computers and peripheral devices over standard electrical circuits in the home or office.
The jump in bandwidth from 14Mbps to 85Mbps, would allow users to send more video and audio content and to establish faster LANs for SMBs, Boorne said.
Both the HomePlug and the Turbo HomePlug are available through NetComm's distributors for $199 and $279, respectively.