Brightpoint has been appointed as the new distributor for Jabra and Skype. The communications distributor was keen to include Jabra's products because of the growing demand for mobile wireless hands-free headsets, according to product marketing manager, Ettore Alterisio, and will aim Skype at the rapidly growing VoIP market.
"Both relationships fall within Brightpoint's product development and expansion strategy, which looks at broadening the scope of new vendors in existing and new markets," Alterisio said.
The company will be distributing Jabra's complete headset and car kit range. As for Skype, it will offer a range of certified hardware that includes starter kits, headsets and dual capable phones (PSTN and VoIP) that can be bundled with Skype airtime.
Alterisio said the company was trying to specifically target the wireless channel and end-users.
"Skype is a completely new range of products in a new market we have not previously had a presence in," he said. "These new products not only extend a wider offering to our existing channels, but also invites new channels."
The company is currently planning product bundling packages to offer resellers.