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McAfee, Inc. Announces availability of its global partner program the McAfee SecurityAlliance in Australia and New Zealand

  • 29 June, 2005 08:35

<p>McAfee Channel Program Offers New Benefits to Help Partners Increase Overall Business Profitability</p>
<p>SYDNEY, June 29, 2005 – McAfee, Inc., the leader in Intrusion Prevention and Security Risk Management, today announced the availability of the company's global partner program, McAfee SecurityAlliance, in Australia and New Zealand. McAfee SecurityAlliance enables partners to secure business profitability by offering their customers the best solutions required to address today's ever-evolving security threats.</p>
<p>McAfee SecurityAlliance, which was launched in North America, Europe, Middle East and Asia during October 2004, lays the foundation for optimising partner relationships by providing them the tools, such as product collateral, online sales and technical training, needed to support their customers and prospects.</p>
<p>The program empowers partners by anticipating the needs of their potential customers and by delivering tools that will aid in customer support, lead generation and opportunity management. As part of this roll-out effort, McAfee officially launched its new Asia Pacific partner web site that provides a single landing page for partners accessing content, tools, joint collateral and profiles. The site enables partner access to localised data and customised regional program offerings, while leveraging the global program content base.</p>
<p>Additionally, McAfee has finalised its partner program structure where partners are tiered into three levels, ElitePartner, PremierPartner or AssociatePartner, based on their level of commitment, certification and interest in joint marketing, training and support incentives. For example, partners who are interested in qualifying for the ElitePartner level must commit to a substantial number of technical and sales certification, while maintaining a dedicated sales staff. In return, the ElitePartner receives significant benefits from McAfee including market development funding, support from various marketing resources, a named technical contact, discounted demo units and in-depth planning opportunities.</p>
<p>"McAfee's SecurityAlliance is uniquely suited to help our partners develop revenue opportunities, secure new business, and increase overall profitability," said Allan Bell, Marketing Director, Asia Pacific for McAfee, Inc. "McAfee is delivering on its commitment to offer the breadth and depth of industry-leading solutions and services that partners need to succeed."</p>
<p>The McAfee SecurityAlliance global partner program is available in North America and Europe, Middle East and Africa (EMEA) and selected countries in Latin America and Asia Pacific.</p>
<p>For more information on McAfee SecurityAlliance, please contact McAfee at 1800 644 646 (Australia) or visit us at (Australia) or (New Zealand)</p>
<p>About McAfee, Inc.</p>
<p>McAfee, Inc., headquartered in Santa Clara, California and the global leader in Intrusion Prevention and Security Risk Management, delivers proactive and proven solutions and services that secure systems and networks around the world. With its unmatched security expertise and commitment to innovation, McAfee empowers home users, businesses, the public sector, and service providers with the ability to block attacks, prevent disruptions, and continuously track and improve their security. For more information, McAfee, Inc. can be reached in Australia on 1800 644 646 or</p>
<p>McAfee and SecurityAlliance are registered trademarks or trademarks of McAfee, Inc. and/or its affiliates in the US and/or other countries. The colour red in connection with security is distinctive of McAfee brand products. All other registered and unregistered trademarks herein are the sole property of their respective owners. © 2005 McAfee, Inc. All Rights Reserved.</p>
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<p>For further media information, please contact:</p>
<p>Natalie Connor</p>
<p>Tel: +61 (0)2 9956 5733</p>
<p>Mobile: +61 (0)417 259 054</p>

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