OEM camera snaps home market

OEM camera snaps home market

In the PC market, anything that sets your offering apart from your competitor's can help win a sale. Logitech claims that its recently released OEM version of QuickCam Home is just the product to help assemblers differentiate their PCs from the rest.

Specifically designed to take advantage of the power of Microsoft Windows 98 and the USB (Universal Serial Bus) interface, Logitech QuickCam Home uses camcorder technology to deliver video quality at up to 30 frames per second along with sharp still images.

It features a built-in microphone for one-step installation and synchronised natural communication, along with True View mounting design for natural, eye-level presentation. Moreover, the powerful image processing technology is built into the camera, leaving the PC free to perform other tasks.

The USB plug and play, combined with seamless software integration means that the camera requires no special equipment, just access to the Internet through a modem and an e-mail application that supports file attachments.

Basically the same product as the retail version, but without the normal attractive packaging and games complement, the OEM camera will be available through distributors for around $150 (ex tax) dependent on quantities.

"I believe this is the right product at the right time," said Logitech Australia's general manager, Marco Manera. "According to the ABS, nearly a million Australian households have home Internet access. That's 14 per cent of all households and 34 per cent of those already have home computers.

BJE Enterprises

Tel (02) 9858 5611

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