AT&T and Hewlett-Packard will collaborate on electronic-commerce systems and products under a multi-phase alliance that includes joint sales, marketing and research activities in which resellers play a key role.
Combining HP's hardware, and AT&T's network management and transaction processing expertise, products offered under the plan will allow users to run an e-commerce Web site on their premises but outsource the back-end processing functions to AT&T under the company's new SecureBuy Service, company officials said.
Initially offered via the two companies' resellers to North American customers, the services will eventually become available internationally, but company officials declined to provide details.
Under the agreement, AT&T will recruit HP's nearly 15,000 resellers to join its Marketing Alliance Program as agents to sell AT&T's Web site hosting services. HP resellers will provide their customers with integrated e-commerce Web sites, on or off-site.
Officials also said they will integrate third-party Web applications into the e-commerce products, including applications made by iCat and Open Market.
"The goal is to make IP-based networks more manageable and reliable for conducting e-commerce," said Glenn Osaka, HP vice president and general manager of the Extended Enterprise Business Unit.
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