Digital video in the late nineties is what desktop publishing was in the early nineties says Richard Higgs, marketing manager of Lako Vision, a Melbourne-based distributor which deals in PC video products.
With the advent of the Pentium CPU, the falling price of hard disks (because video is such a space muncher) and the fact that video capture cards are falling to the $200 to $300 price point (less than the software!) - Higgs says desktop video is the next wave.
Video market growing
"It now means a person with a Pentium PC can do this sort of thing at home, whereas with a 486 you just couldn't," he said.
"Now a lot of people are starting to ask 'what else can I do with my computer?' "According to Higgs, last year the sale of camcorders overtook the sale of still cameras for the first time in Australia.
"This financial year, it is forecast 120,000 units of consumer camcorders will be sold in Australia, 25 per cent of which will be these new digital camcorders," he said.
"So it's a very big market and a large percentage of those people are going to say 'I want to shoot video and I want to do something with it'."