Computer Associates has announced it will spend more than $5 million to help Australian software developers export their products in a joint program with the Federal and State Governments.
The program will identify small to medium enterprises (SMEs) in the IT sector and assist their development by providing software, training, technical assistance and marketing. The resulting products will be promoted by CA's worldwide sales force to create export opportunities.
CA's general manager and senior vice president, Stephen Richards, says the company has committed to helping qualifying SMEs with at least a minimum $20,000 worth of initial support.
"CA aims to gain a new breed of business partners," Richards said. "We have business partners in the mid to high level of the market. It's in the low-end sector that we don't have major partners we're targeting."
To launch the program, CA will fund and conduct a national road show promoting the scheme. It will also invite every known local software developer as identified by the Federal Department of Industry, Science and Tourism and corresponding State Government departments.
Richards said participants in the scheme will be encouraged to develop application solutions that support CA's focus in its main market areas of enterprise management and information management, particularly its products Unicenter (enterprise management) and the newly released Jasmine object database.
Computer Associates Australia
Tel (02) 9937 0500 Fax (02) 9937 0600