Compaq announced a global venture to address the needs of small and medium sized businesses (SMBs) at CeBIT in Hanover last month. In Sydney recently the company emphasised the package and announced the local initiatives.
Ben Reeve, Compaq's marketing manager for small and medium businesses, said Compaq had started to think about solutions in the channel.
He said the goal of Compaq's Entrepreneur Solutions was to provide small and medium businesses with a single point of accountability for computing solutions.
He called it "bringing the high end down to SMBs".
It is aimed at bringing the computing benefits designed for large businesses to SMBs. He said there would be an extensive range of products and services to further support the service.
Reeve said the service enhanced Compaq's support for the SMB community and positioned the company as a single, accountable source.
Compaq estimates worldwide SMB market share will exceed 50 per cent of the total PC unit volume by the year 2000.
In Australia, Compaq will phase in a series of products, services and programs that provide affordable solutions to SMB customers.
Reeve said the main IT problems facing SMBs were a lack of IT knowledge and the high introductory cost of many applications.
Compaq will launch a nationwide roadshow in conjunction with Microsoft in late April. It will be a vehicle for promoting Compaq's servers, Windows NT and Small Business Suite.