The key message of last week's Oracle OpenWorld conference in Adelaide was loud and clear: the third era of computing has began and Oracle is ready for it.
"Internet computing is Oracle's future and, we believe, the future of the entire industry," Oracle's chairman and CEO Larry Ellison said in his satellite address to the delegates. Ellison said Oracle's success will depend on customer acceptance of its new flagship Oracle8i Internet computing platform for developing and deploying mission-critical Internet applications.
To attract such customer demand, Oracle is now focusing on educating its partners and developers (see ARN September 2, page 30) in three key areas of their development strategy: model based development, network computing and generation of packaged applications.
According to Steve Illingworth, senior director of Oracle US' tools division, all three parts of Oracle's development strategy are aimed at reducing the impact of recent technological shifts by reducing the cost of application development and deployment. Illingworth predicted that Oracle applications will soon become as available as components that will be bought off the shelf.
One of the most popular features of this year's OpenWorld conference was the presence of a large number of workshops aimed at providing a "hands-on" experience to the attendees.
Tamara Plakalo travelled to Adelaide as a guest of Oracle