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Invensys, Sola prime UPS battle

Invensys, Sola prime UPS battle

The local UPS market looks set for a flurry of highly charged marketing activity following the decision by Invensys Power Systems to acquire Best Power and create what is estimated will be a $2.5 billion division called Invensys Secure Power. But it is yet to be determined if the respective Australian subsidiaries will merge.

Hugh Evans, managing director of Melbourne-based Sola Australia, the Australian subsidiary of Best Power, said that he does not expect any changes to the local operation at this stage. "All our products, salespeople and, importantly, our support will remain the same."

Evans added that it was too early to tell how the new parent company will want to structure its Australian operations, adding: "Our aim is to support our customers."

Kieran Kelleher, managing director of Invensys Energy Systems Australia, confirmed that any decisions about the structure of the Australian subsidiaries will be seen as positive for the customers.

"The success of both businesses in Australia has been based on the people.

"Over the next two to four weeks, the staff of both companies will be involved in workshops to formulate a strategy for Australia."

According to Kelleher, there is "a tremendous amount of interest in the Sola brand as there is in the [Invensys] Powerware brands.

"It's premature to say what will happen yet. And depending on the outcome of the workshops, we will be able to make an anouncement soon, but it is reasonable to think that the [Australian operations] will be merged," Kelleher said.

Costly acquisition

The acquisition of Best Power was reported to have cost the London-headquartered Invensys PLC 145 million pounds. The company was formed in February this year by the merger of BTR and Siebe.

Best Power is described as a manufacturer of UPS, power conditioners and transformers for the mid- to-low power markets.http://www.solaaust.com.auhttp://www.invensys.comhttp://www.bestpower.com


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