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Conference presents opportunities

Conference presents opportunities

A valuable networking opportunity was presented to local integrators and VARs last week when the Australian Information Industry Association (AIIA) released details of the 1999 Asian-Oceanic Computer Industry Organisation (ASOCIO) General Assembly and Symposium.

To be held in Canberra late next year, the Symposium will bring together around 500 IT business executives from the Asia-Pacific for what could be a golden opportunity to drum up new business.

Peter Upton, the AIIA's executive director, reassured ARN last week that while not directly targeted at resellers, the annual ASOCIO convention is a significant event.

Deals get done

"It will not be a trade conference as such, but even so things get sold, deals get done and people form relationships that will translate into business partnerships," Upton said.

"We will have a business matching session where people get to-gether and give a spiel about what they do. It really gets down to the canniness of the individuals involved," he added.

Such meetings have traditionally been very beneficial for resellers and vendors looking to work out who they can best partner with for mutual benefit, Upton said.

"The Asian region is a key market for the Australian IT&T industry as it takes about 50 per cent of our exports," he said.

More information can be found at www.aiia.com.au


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