Australian IT&T pilgrimage to Israel

Australian IT&T pilgrimage to Israel

In a bid to foster the growth of the Australian IT&T industry overseas, the minister for Communications, Information Technology and the Arts, Richard Alston is set to lead an IT&T trade mission to Israel in July.

The trade mission, organised by the Australia-Israel Chamber of Commerce (AICC), will align Australian telecommunications companies, system integrators and software developers with specific counterparts in Israel, a spokesperson for the AICC said.

"The ultimate aim of this trade mission is to encourage joint venture activity between the two nations," said senator Alston.

"I envisage the mission will discuss the latest technological developments and future trends in areas including electronic commerce and Internet security, computer telephony integration, voice recognition, satellite technology and image processing," he said.

With a reciprocal IT&T trade mission delegation from Israel currently in Australia, AICC sources told ARN that, based on Israel's free-trade agreements, alliances provide Australian companies with a launch-pad into the European and US markets.

"But the process will hopefully not be all one way," said Alston. "Australian firms have much to offer Israeli companies, particularly with our knowledge of, and access to, the Asia-Pacific and our recognised position as the IT hub of the region."

Citing the nation's political, economic and social stability, together with its infrastructure and IT literate population as reasons, Alston claims a key message of the mission "is that Australia is eminently suited as a base for Asia-Pacific operations".

Alston claims the mission will also examine initiatives to encourage start-ups and venture capital investments in Australia by Israeli organisations, saying Australia needs "to make the investment climate more enticing for foreign players".

Companies interested in attending the trade mission should contact the AICC's Victorian division on (03) 9820 3363.

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