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Channel risers praised

Channel risers praised

The IT channel was well represented at this year's Business Review Weekly top 100 list of the fastest growing private companies with five of the top 20 groups either resellers or distributors.

To qualify businesses needed to be independently owned and have had a turnover of more than $250,000 over a five-year growth period beginning 1993.

One such specialist PCMCIA card distributor, Advanced Portable Technologies (APT) found its place on the list at no 12, achieving a 955 per cent increase in turnover for the period.

According to APT director, Felix Wong: "We have always tried to do the homework before we sell the product. In 1993, we became the district office of the PCMCIA and to this day we are still building a knowledge base about compatibility of a wide range of notebooks."

One of the big movers on this year's list was South Australia reseller Specialist Computer Supplies (SCS), which jumped from 85th placing five years ago to 44th this year on the back of outstanding sales of computer consumables.

SCS is a direct sales operation focused on corporate and government markets. The company attributed this growth rate to the acquisition of a Sydney branch office and warehouse, plus the conversion of the agency in Brisbane.

Greg Barraclough, SCS's national sales and marketing manager, said that with approximately 90 per cent of business has been generated through telemarketing, SCS simply works the database well, and focuses on customer service.

Other IT channel based businesses to make the top 20 included Multimedia Technology, Powerlan Technologies, Rich Computing and TSG Australia.


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