Volante has become just the second local IT company to join the Storage Networking Industry Association.
It follows services rival XSI Solutions.
Staff in Volante's national Information Lifecycle Management (ILM) practice will undertake SNIA sales qualification training from September, according to national ILM practice manager, Paul Harris.
"It's still relevant to do Veritas training and all vendor programs, but [SNIA certification] is the yardstick for comparison.
"It's a yardstick based on a standard, rather than a vendor," he said.
The SNIA aims to promote the Storage Management Initiative Specification (SMI-S), a unified standard interface for managing storage devices.
Membership will help promote Volante as vendor-neutral to clients through marketing activities such as white papers, Harris said.
"If I've done a SNIA approved course, it takes some of the cloak and dagger approach out of [selling]," he said.
Harris was not surprised that only two local companies had joined the SNIA thus far.
"Have the other [local] companies got a dedicated ILM practice group?
"We're innovators," he said.
Market players that didn't participate in the Association would eventually find themselves "swimming upstream", Harris said.
Like XSI Solutions, Volante joined SNIA as a non-voting member.
With the addition of Volante, the Association's local chapter has 22 member companies.