Management shake-up at Compaq continues

Management shake-up at Compaq continues


Weeks after it fired CEO Eckhard Pfeiffer and lost chief financial officer Earl Mason, Compaq continued to shake up its management structure last week, losing yet another key player and eliminating its Worldwide Sales and Marketing Organisation.

According to an internal e-mail circulated to Compaq employees, Mike Heil, former head of sales and marketing, quietly resigned on Thursday to become the CEO of an undisclosed startup company.

In the wake of Heil's departure, the office of the chief executive at Compaq, headed by company chairman Benjamin Rosen, felt the need to make "the changes necessary to accelerate the speed of decision making, beginning in the most logical place -- the top of our organisational structure", the e-mail states.

Compaq is looking to have the "major geographic regions and corporate marketing report directly to the office of the chief executive", according to the e-mail.

As a result, Andreas Barth has become senior vice president and general manager of Europe, Middle East, and Africa; Peter Blackmore was promoted to senior vice president and general manager of North America; Enrico Pesatori, currently the senior vice president of corporate marketing, will also assume the new position of senior vice president and general manager of global regions (comprising Asia-Pacific, Greater China, Japan, and Latin America).

The changes indicate further unrest at the struggling PC giant's headquarters in Houston. Two weeks ago, Rosen vowed to restore the faith of investors and customers in what proved to be a trying week for Compaq that included a disastrous financial performance.

Rosen does not intend to continue to occupy the office of the chief executive and is actively pursuing candidates for the position.

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