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In Briefs

In Briefs

MOWI gives 24-hour order system

SYDNEY - Merisel hopes to switch many resellers to its on-line ordering system, MOWI (Merisel On Web/Internet) which went live late last month. The system allows resellers not only to order, but to get real-time stock levels and pricing, check orders and backorders, and get product and vendor information.

Although it is accessed via the Internet and a Web browser such as Netscape, the data is real, sitting on Merisel's back-end system. Access is limited to Merisel reseller who must first obtain a PIN by faxing a request to (02) 9936 1150. If you don't have Internet access, Merisel will provide it. When Australian Reseller News trawled the system we were impressed with the vendor and support information available, but felt that the system was still a few days away from being finished.

Resellers get their own seminar

Australian Reseller News is to host a national channel seminar on the weekend of July 27/28 this year. It is aimed at resellers, vendors and distributors, and will feature local and international speakers. Topics include selling into education, legal pitfalls in servicing agreements, market analysis, telecommuting, wireless networks, and "best in class" channels marketing.

The seminar will be held on three levels at Centrepoint in Sydney. Sessions will run throughout the weekend in a special auditorium, while vendors will have presentation suites for demonstrating products. The demo area will be configured as a mini-expo, with shell scheme, signage, lighting and carpet included in the $3,000 cost.

The seminar is being organised for ARN by Pedlar Marketing. MD Peter Davidson said:"As a strictly trade-only event with pre-registered entry, we can keep overall costs to realistic levels to ensure that more than just big multinationals can participate to grow their businesses."

Pedlar Marketing

Tel: (02) 437 4288 Fax: (02) 437 4588

Borland makes it four

SYDNEY - In a move Borland believes will significantly extend its user base within Australia, the company has appointed SoftGen as its fourth local distributor. SoftGen joins current Borland distributors UniMagic, Dataflow and Tech Pacific.

Australian-owned SoftGen specialises in the distribution of advanced software products and services to the channel resellers and business partnership markets throughout Australia, Papua New Guinea and the Pacific Islands. The company is a high-end, value-added distributor of Unix-based server systems and GUI products targeted at the client/server corporate markets.

According to Gabrielle Seacy, Borlands marketing communications manager, the appointment of SoftGen as a distributor and master VAR for the Delphi and InterBase products will complement the existing distribution of Borland products. "With SoftGen's primary targets in corporate client/server solutions, the company will effectively take our products into market areas we normally wouldn't be entering."

SoftGen's managing director, Jim Bradshaw, told ARN, "The decision to enter into the new relationship with Borland mainly came about because we're orienting our activities toward graphical development environments; and we believe Delphi is far and away the best product in its class." According to Bradshaw, although it's only early days, the new distributorship agreement will help expand his company's channel. by Keir WellsBorland Tel: (02) 240 1053Fax: (02) 240 1011SoftGen Tel: (02) 436 2788Fax: (02) 436 2755Industry shock as Henderson quits Toshiba Sydney - A terse Toshiba press release issued at 5pm last Thursday, 29th February announced that David Henderson had left the company. As general manager of the Information Systems Division, Henderson has presided over a number of years of solid performance, with the latest IDC figures showing it ranked No.5 and shipping 51,000 units in 1985.

MD H Takajima has taken over general management responsibilities with the support of a number of senior staff. He said that he thanked Henderson for his contribution to the company's success, and that he wished him well in his future endeavours. Australian Reseller News contacted Toshiba's General Affairs Manager John Ryan, who said that the company would not be issuing any more statements on the matter, and would not be commenting in any way. He added that he found Henderson very personable but would not comment on industry speculation.by Paul Zucker


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