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  • Beware Worthless Claims in Green Clothing

    By Bill Snyder | 13 April, 2010 06:45

    Reducing power usage and cutting carbon emissions is probably the right thing to do for the future of the planet. But keep this is mind: Green is a powerful marketing term right now and cost-savings promises are part of the marketing pitch. Like all marketing promises, results vary. One example: The amount of money a typical consumer can save by using or powering down energy-efficient computers, printers and the like is often small--in the case of an up-to-date laptop, the energy savings add up to perhaps just $10 a year.

  • What role should IT play in reining in energy costs?

    By Tam Harbert | 06 February, 2009 08:58

    IT buys the technology; facilities buys the energy. That's the way it's always been in corporate America. But that may be changing.

  • Companies are overstating green claims, consumers say

    By Mikael Ricknäs | 08 January, 2009 08:11

    Sixty-five percent of consumers think some companies overstate their green credentials to sell more products, according to research presented by industry organization Consumer Electronics Association (CEA) at the International Consumer Electronics Show on Tuesday.

  • Sun, wind, algae: Future data-center power sources?

    By Ann Bednarz | 26 November, 2008 07:37

    The potential for wind power in the upper Midwest United States has led some to dub the region the "Saudi Arabia of wind." But tapping that potential isn't easy. In particular, the difficulty of integrating wind power into utility companies' transmission grids is hampering adoption.

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