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IN PICTURES: Apple's big teases through the ages

The 'iPhone 5' Apple special event will be the company's 20th in 10 years ago ... relive the best of Apple's teases and see which delivered on their implications

October 23, 2001 - Tagline: This coming Tuesday, Apple invites you to the unveiling of a breakthrough digital device. (Hint: it's not a Mac).

What we thought it meant: Apple is resurrecting the Newton -- gods be praised. The first Apple special event invitation was printed on paper (remember paper?), placed in an envelope, and FedEx'd to the media. The tagline above is all the text that invitation contained.

The payoff: The iPod 1.0 - the thing that started it all. And the gods wept ...

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