Marketing: News

To find out what email marketing tips are trending and showing success with list subscribers, CIO.com spoke with leading email marketing vendors and analysts to come up with this best-of-breed email marketing tactics list.

Corporate finance fans have a lot to look forward to on Wednesday (morning AEST), as Apple plans to unleash its financial results for the company’s second fiscal quarter of 2012.

Australian seniors need more cyber-safety education: Human Rights Commission

It’s the biggest thing in mobile networks at the moment, but 4G is proving to be a confusing mess of mixed messages, unfulfilled promises and a marketing disaster.

Google, on Tuesday, was awarded a patent for "advertising based on environmental conditions." In other words, Google has patented the technique of using environmental factors gathered through a device's sensors to target ads at users.

If Mad Men was set 50 years later, Don Draper would be running viral campaigns on Facebook and YouTube.

Contact centres should address customers’ evolving channel preferences and review first contact resolution on the Web, in both emerging and developed countries, according to research firm, Ovum.

Optus is currently undergoing mobile advertising trials with a small test group as part of its parent company, SingTel’s new digital marketing strategy.

Korean vendor supports one of Australia's brightest gold prospects

Hudson: Rising salaries place onus on ICT candidates to prove abilities

Australian digital marketing agency, Next Digital, has acquired South-East Asian digital marketing agency, FutureLab Asia, as part of its growth strategy in Asia.

Harner to BigCommerce, Lenior to Samsiung

Ingram Micro launches major national Partner Enablement Roadshow

To be successful in a difficult economy, companies should continue to focus on their business strategy and on differentiating themselves from rivals, Gartner has advised.

Recent surveys by technology vendor find that that business sentiment towards Australia as an innovation leader is low

2012 Telstra Australian Business Awards entries open on February 6

We lost a legend this year. All Steve Jobs ever wanted was to change the world. And whether you love Apple or hate it, you have to admit that Jobs achieved his goal.

Samsung appears to be using all the media attention generated by Apple's attempt to ban sales of its tablet in order to push the Galaxy Tab. A Samsung ad in the Sydney Morning Herald this week boasts that the Galaxy Tab is "the tablet Apple tried to stop."

Facebook Timelines are now available worldwide, allowing users to tell their entire life stories through the social network.

Samsung's dropped yet another Apple-bashing ad, once again mocking customers who camp out for hours in front of Apple stores.