LogMeIn Debuts join.me, a Drop-Dead Simple, Free Online Meeting Product

Sydney, Australia – 22nd October 2010 – LogMeIn, Inc. (NASDAQ: LOGM) jumped into the online meeting and collaboration market today with the launch of join.me, a fast, simple, lightweight screen sharing product. Taking a page from the company’s ‘free’ playbook, join.me offers free online meetings for both personal and commercial use to up to 250 participants – no registration, plug-ins or accounts required. A ‘pro’ version of the service with extended functionality is available for a monthly or annual subscription.

Light, Fast, Simple join.me meetings can be launched within a few seconds from the join.me website or from a free desktop app. The website offers two options: ‘share’ or ‘join’. A single click on the ‘share’ button starts a meeting and instantly creates a meeting link and 9-digit code (e.g. http://join.me/111-222-333) – easily emailed, Tweeted, posted, IM’ed or verbally shared with desired viewers. Joining a meeting is even easier. Viewers can click on a meeting link or enter the code into the ‘join’ box on the website. Within only a few seconds they are viewing the presenter’s screen. No registration is required – no forms whatsoever.

“When we set out to design join.me, we wanted to create something that was light, fast and ridiculously simple to use. But the best user experience doesn’t stop with product design,” said Kevin Bardos, LogMeIn’s vice president of collaboration products. “Cost, plug-ins, lengthy registration forms, these have all presented unnecessary hurdles to both adoption and widespread usage. We wanted to offer something that would provide a stark contrast to the undesirable but well deserved reputation of today’s online meeting products.”

Go Pro The initial ‘pro’ package extends this functionality, offering lightweight meeting schedulers, personalised join.me meeting codes (e.g. http://join.me/joesweeklycall), and the ability to add, drop and customize other users on join.me account. It also adds the ability to control who can come in and out of meetings through a “meeting lock” and request-to-join feature – a valuable benefit when running back-to-back meetings on a common meeting code.

The pro package is available for $32 AUD per month or $335 AUD per year.

Informal Meetings and Ad-hoc Collaboration – Going Beyond the Web ‘Event’ join.me is designed for both typical online meetings and the quick, impromptu scenarios – the scenarios for which today’s web conferencing products are rarely if ever used.

Independent research firm, Forrester Research, Inc. classifies this ad-hoc scenario as ‘the most common and yet underserved opportunity for Web conferencing tools’ in their report, The Forrester Wave™: Web Conferencing, Q2 2010 (June 2010).[1] The analyst firm also found in the same report that ‘fully half of the information workers in the US would benefit every day from better tools to hold basic Web meetings, and the other half would participate at least occasionally. However, only 4% of US information workers use Web conferencing on a daily basis today.’ [2]

“Does join.me replace standard web conferencing tools? Absolutely. We think join.me is ideal for common online meeting use cases. And we believe the ultimate opportunity goes beyond better, less expensive online meetings,” said Michael Simon, president and CEO of LogMeIn. “There’s an untapped opportunity for more frequent, widespread, ad hoc use of screen sharing tools.”

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About LogMeIn, Inc. LogMeIn (Nasdaq:LOGM) provides SaaS-based remote access, support and collaboration solutions to quickly, simply and securely connect millions of internet-enabled devices across the globe – computers, smartphones, iPad™ tablets, digital displays, and even in-dash computers of the Ford F-150 pick-up truck. Designed for consumers, mobile professionals and IT organizations, LogMeIn’s solutions empower over 9.7 million active users to connect more than 100 million devices. LogMeIn is based in Woburn, Massachusetts, USA, with offices in Australia, Hungary, the Netherlands, and the UK.

LogMeIn is a registered trademark of LogMeIn in the US and other countries. iPad is a trademark of Apple, Inc. in the U.S. and other countries around the world.

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Media contacts Corrie McLeod Espresso Communications Email: corrie@espressocomms.com.au Mob: 0419 526 848

Grace Gabriel Espresso Communications Email: grace@espressocomms.com.au Mob: +61 431 528 127