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​Kate Burleigh: No Industry is immune to digital disruption

​Kate Burleigh: No Industry is immune to digital disruption

Australian companies are at the forefront of digital transformation Intel boss says

Intel managing director A/NZ, Kate Burleigh, delivering the keynote address at The Next Big Thing Summit in Melbourne

Intel managing director A/NZ, Kate Burleigh, delivering the keynote address at The Next Big Thing Summit in Melbourne

Intel managing director A/NZ, Kate Burleigh, used her keynote at The Next Big Thing Summit in Melbourne to explore the ‘vortex of change’ that has gripped the global economy.

“Australian companies are not only keeping up with disruption, they are leading it in many areas,” she said.

“For Intel, it is about delivering value and learning from our customers in Australia to understand what they are trying to achieve.”

Burleigh went on to say that Intel feeds that information back to its global headquarters and this is vital to the development of the company’s offerings.

She shared some observations on the state of the economy and said that by the end of 2017, two-thirds of global CEOs would have digital transformation at the centre of their corporate strategies.

“By 2018, one third of businesses in the top 20 of every industry will be disrupted by digitally transformed competitors,” she added.

Burleigh stressed that no industry was immune to digital disruption and used the changing nature of the workforce as an example of this.

“By 2020, 50 per cent of the workforce will be millennials and 60 per cent of these millennials will rotate jobs within a three year period,” she said.

The Intel chief mused that this landscape was a far cry from the work environment she came up through. Burleigh is a 17-year veteran of Intel.

“We are in the midst of the third great age of innovation but this is nothing new.

Burleigh went on to say that every 100-150 years we hit an age of accelerated innovation and you only need to look at companies like Google to see that this is our reality

“That's where we are operating, we are at the tip of the iceberg of big transformation.”

Chris Player travelled to The Next Big Thing Summit as a Guest of Intel.


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