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Analytics presents extraordinary channel opportunity: Qlik

Analytics presents extraordinary channel opportunity: Qlik

“Data resources are exploding. The more data, the more people need to analyse to ensure they are competing in their spaces”

Qlik business analytics strategist, James Richardson

Qlik business analytics strategist, James Richardson

Business intelligence and visualisation software company, Qlik, claims channel organisations have a huge opportunity in visual data analytics.

According to the company’s business analytics strategist, James Richardson, data resources are exploding and operational tempos in organisations have soared.

“This increases the potential value as well as pressure. The more data, the more people need to analyse to ensure they are competing in their spaces. People want fast access to business questions, at the speed of their business,” he said.

Richardson said A salient trend within the business intelligence market is the move towards a self-service model and this was good news for partners.

“A significant part of our business comes through channel where people are embedding our technology in theirs. Our software means channel organisations can embed Qlik technology to help them deliver on the data challenges that their customers have,” he continued.

“Vendors can take advantage of Qlik’s associative backend that allows people to explore data from whatever angle they want instantly, using the power of in-memory processing. Using our APIs, organisations can use our technology to power their own analytic applications or we can be embedded into other people’s software technologies and they can use our backend power.”

Qlik said it has a major play within the financial industry in Australia and Westpac is one of its main customers.

The bank uses Qlik’s technology to generate insights how they attract and retain customers and how to become more efficient. He said Westpac have saved $50,000 per year in IT costs by using the company’s analytics.

Qlik said it will be developing its guided analytics platform, QlikView and its self-service style product, Qlik Sense, with software releases planned for the rest of this year that aim to broaden both platforms visualisation capabilities and increase back-end strength.

The company has also recently launched Qlik Sense 2.2. Highlights of the product upgrade include a new app integration API, a visualisation API for programmatic creation of analytics, and a new integrated developer environment (IDE) plugin for Visual Studio.


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Tags analyticsQlikViewJames Richardsonbig dataQlik Sense 22Qlik SenseQlikAPI

iasset.com is a channel management ecosystem that automates all major aspects of the entire sales, marketing and service process, including data tracking, integrated learning, knowledge management and product lifecycle management.

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