'Malvertising' to define 2016: Trend Micro

'Malvertising' to define 2016: Trend Micro

41 per cent increase in consumers using online ad blocking software

In 2016, continued growth in online extortion, hacktivism and mobile malware is to be expected. However, according to the report, “The fine line: 2016 security predictions” conducted by Trend Micro, government entities and corporations will shift to an offensive cyber-security stance.

Through the report, Trend Micro highlights some of the findings the security software solutions company has experienced this year. It said 2016 will bring an acceleration of online extortion as the growing popularity of smart devices in A/NZ will be accompanied by challenges such as diversity of operating systems and lack of regulation for the devices.

Additional predictions include that less than 50 per cent of organisations will be expected to have cyber-security experts on staff by the end of 2016 and mobile malware will grow to 20 million, primarily affecting China, while targeting new mobile payment options globally.

Trend Micro managing director APAC, Dhanya Thakkar, anticipates 2016 to be a significant year for both sides of the cybercrime equation.

“As users become more aware of online threats, attackers will react by developing sophisticated, personalised schemes to target individuals and corporations alike,” he said.

“Hackers constantly evolve to adapt to their surroundings, just as online ads are declining, we see ransomware is increasing."

The growth in security investments and legislation, is expected to bring new, more sophisticated attack vectors, according to Trend Micro consumer director A/NZ, Tim Falinski.

“We’ve already seen hacking in devices ranging from baby monitors to smart TVs and connected cars, and as consumers in Australia and New Zealand rapidly embrace smart devices, we need to be aware of the potential dangers," he said.

“As more drones operate in public air space, more devices are used for healthcare services, and more appliances are internet-enabled, the more likely we are to see device malfunction, hacking and misuse.”

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Tags cyber-securityDhanya ThakkarapacA/NZTim Falinksimalware is a channel management ecosystem that automates all major aspects of the entire sales, marketing and service process, including data tracking, integrated learning, knowledge management and product lifecycle management.

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