Pure Storage gains customer momentum

Pure Storage gains customer momentum

Attracts new customers within the legal sector

Storage vendor, Pure Storage, has experienced some customer success in the Australian market place, particularly with law firms, in implementing its FlashArray technology.

It has secured three law firm customers - M+K Lawyers, Henry Davis York (HDY) and Maurice Blackburn.

The implementation partner for M+K Lawyers was Southern Cross Computer Systems and HDY used Infront Systems. NGage Technologies were behind Maurice Blackburn.

M+K Lawyers, manager of IT support services, Debbie Kealy,said some of its pain points involved centralising everything into a Citrix environment, performance issues and the amount of time it took to perform backups. The decision to move across to Pure Storage technology was made last year. The 100 -year old business has about 300 staff.

“Backups were running into business hours and slowing performance down,” she said. “We found with flash, there was instant performance hit.”

Kealy said it was looking into upgrading its previous SAN environment to Pure, it looked at solid state drives and spinning disks, but the final decision was put down to faster performance.

Henry Davis York manager of business technology solutions, Alex Clonaris, said maintenance costs were a key factor in its decision to use flash technology.

“The other benefits included an increase in performance, which provided us with a platform to house future business applications that are resource intensive such as business analytics,” he said. “The fact that encryption is always on that array means that our data and client’s data is stored securely and intelligently thanks to de-duplication as well.”

Southern Cross Computer Systems co-founder, Chris Palmer, said it also implemented Pure Storage within its own business and it was seeing a lot customers talking about the vendor’s technology.

Read more: HP targets SMB start ups with new flash storage solutions

“We’ve been selling it for 18 months, but we’re also using it internally,” Palmer said.

“With our customers, anything to do backup and archiving, is still being kept on disk, anything around Citrix, VMware, SQL and SAP - we’re putting that on flash now.”

After assessing EMC XtremeIO and Nimble Storage, law firm, Maurice Blackburn, settled for Pure Storage.

Maurice Blackburn CIO, Brett Johnson, said it addressed three requirements of SAN performance, additional storage and a solid foundation.

Read more: Pure Storage hires Jonathan Martin as CMO

"The price point was only a small premium on the cost of buying additional storage, which it gave us," Johnson said. "The implementation is saving valuable time and improving employee productivity by removing application delays. We can now focus on more value-adding technology, platform programs and other components, which will make a real difference."

Pure Storage CTO, Michael Cornwell, said the legal sector was one of the fastest verticals to adopt new technology.

“The Australian market was one of the first to embrace virtualisation and now Cloud. What we’re seeing is that we have customers who have gone to the Cloud, had an unsuccessful experience and as part of bringing the infrastructure back on-premise, they’ve gone all flash in order to drive lower costs and SLAs,” he said.

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Tags Pure StorageflashSouthern Cross Computer Systems is a channel management ecosystem that automates all major aspects of the entire sales, marketing and service process, including data tracking, integrated learning, knowledge management and product lifecycle management.

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