Brocade partners Aruba to leverage subscription network model

Brocade partners Aruba to leverage subscription network model

Enables customers to subscribe to the network infrastructure they need as-a-service

Brocade senior director, A/NZ, Gary Denman.

Brocade senior director, A/NZ, Gary Denman.

Brocade has inked a deal with Aruba Networks to enable the channel to leverage a network subscription model.

The two companies have entered into an agreement that will allow customers to procure integrated wired and wireless solutions leveraging Brocade’s acquisition model, Brocade Network Subscription.

This model enables customers to subscribe to the network infrastructure they need as-a-service using OpEx funds, with no upfront capital spending.

Brocade Network Subscription has expanded beyond Brocade product lines to include Aruba’s gigabit Wireless LAN (802.11ac) Mobility Controllers and Access Points, as well as ClearPass Access Management, AirWave Network Management, and Meridian Apps.

Under the terms of the agreement, customers subscribing to solutions from Aruba Networks are able to procure them via a Brocade Network Subscription agreement, provided that the transaction is substantially comprised of Brocade enterprise products.

According to a company statement, this flexibility is critical for enterprises and service providers that must support their growing network needs as part of the transition to the New IP.

Customers will have the option of pay-as-you-go pricing, with the flexibility to upgrade at any time, free from term commitments and depreciation cycles.

They will also have the ability to balance opex and capex with fiscal certainty to better manage cash flow.

Brocade senior director A/NZ, Gary Denman, customers were seeking innovative technologies to drive their business forward.

"But one of the key limitations stifling this effort is the capital funding process,” he said.

“Budgets are being squeezed more than ever before, so organisations – particularly those in state and local government and education – are looking for the channel and vendors to deliver innovative ways to procure and deploy solutions.

"Brocade and Aruba recognize this, and today’s announcement illustrates our joint commitment to helping organizations realize tomorrow’s network today, and to deliver limitless scalability.”

Aruba Networks executive vice president, John DiLullo, said subscription model enabled Aruba’s and Brocade’s joint channel partners and customers to benefit from additional flexibility.

“As organisations strive to deliver always-on network services to their employees and customers, their ability to cost-efficiently acquire the necessary infrastructure at the right time is critical to their success," he said.

"Aruba and Brocade have delivered a solution that scales on demand as customer requirements change, resulting in an attractive option when selecting the right network infrastructure.”

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Tags John DiLulloBrocade senior director A/NZAruba Networks executive vice presidentGary Denman is a channel management ecosystem that automates all major aspects of the entire sales, marketing and service process, including data tracking, integrated learning, knowledge management and product lifecycle management.

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