Citrix and Fujitsu eye A/NZ mobility market together

Both technology vendors collaborate to capitalise on local growth of mobility.

The mobility conversation may be driving Citrix’s business in A/NZ, though Fujitsu is also interested in the trend.

The two companies have been partners for 15 years, and Citrix global systems integrator development (Fujitsu) senior director, John-Marc Clark, said the recent focus has been mobility.

“Whether it is smartphones, tablets or e-readers, people are using mobile devices these days,” he said.

The key opportunity Clark is seeing for the two companies in A/NZ is helping public and private organisations develop a mobility strategy.

“Whether or not the customer chooses that mobility strategy to be a Cloud-based, on-premise or hybrid offering, that plays perfectly into Fujitsu’s strength.”

As a Cloud integration services provider, and a transformer of on-premise to Cloud-based environments, Clark said that is where Fujitsu adds value.

Another 15 years

Five years ago Fujitsu became a tier one system integrator (SI) partner with Citrix and now transacts with them in 24 countries, with the goal for this number to reach 30 this year.

Not only is the existing relationship between the two companies mature, Clark also describes Fujitsu as one of Citrix’s “most strategic SI partners in the world.”

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“Fujitsu’s workplace anywhere vision is aligned with Citrix’s, and they have bought into the notion of Cloud and mobility,” he said.

Clark said Fujitsu is using Citrix products as the cornerstone of two of their global offerings, virtual client services and managed mobile.

“Many of their largest customers around the world are using Citrix-based Fujitsu solutions that are wrapped with Fujitsu services to enable businesses,” he said.

Patrick Budmar covers consumer and enterprise technology breaking news for IDG Communications. Follow Patrick on Twitter at @patrick_budmar.

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