Fusion-io unveils Atomic Series in San Francisco

HP, Dell, Lenovo, VMware, IBM to back new flash technology

Fusion-io has launched a new flash memory series of products which will deliver higher performance in a fraction of the space.

The Atomic Series, launched in San Francisco overnight, achieves far better performance and doubles the capacity on the smallest available NAND footprint for appliance and server environments.

The series is built on the foundational technology achievements reached with the latest third generation Fusion-io memory-based architecture. It is architected for application acceleration and delivers higher performance than typical SSDs.

This makes it suitable for running database and Cloud applications, big data analytics, and hyperscale workloads.

Fusion-io chairman and chief executive, Shane Robison, said patience was no longer a virtue in a world where people expected information to be at their fingertips with ever increasing velocity.

“Latency is the new dial up," he said.

"Our newest advancements in flash memory with the release of Atomic Series ensure that data flows seamlessly and with greater speed, efficiency and reliability by accelerating data-driven applications.”

Apple co-founder, Steve Wozniak, has served as Fusion-io's chief scientist since 2008.

The Atomic Series is available through the company’s partner network which includes top-tier original equipment manufacturers, technology resellers, distributors, service providers and integrators.

Major vendors including Lenovo, HP, Dell and IBM have also backed the technology, which is used by more than 7,000 customers in 80 countries.

Dell vice president and chief technical officer, Sam Greenblatt, said working with Fusion-io was helping to create greater value for both companies.

Read more: Xero shakes up board with key appointments

"We're able to build newer products that will revolutionise the market, bring down the total cost of ownership, yet bring up total customer satisfaction."

HP vice president, global pre-sales solutions architecture, KC Choi, said flash architecture would be part of the landscape for a long time.

"This is not a fad," he said. "This isn't going to be something that is here today, gone tomorrow. This sort of architecture is going to be persistent," he said.

"We're not going to see this go away."

IBM vice president marketing, x86 server business, Bob Galush, said Fusion-io had been a partner for many years.

"Flash is becoming very important as the price points drop, so what we're seeing here is spinning disk is going to be replaced by flash," he said.

"It's all a question of time. We've done a number of things together where we've improved the environment for our customers and we think that's a starting point for a lot of future collaboration."

Lenovo, executive Director, worldwide enterprise alliances, Eric Arcese, said the marriage of the two companies sales teams gave the company's customer base a phenomenal level of competency to really architect world class solutions around their most mission critical workloads.

"Our relationship, partnership and alliance with Fusion-io is going to give customers the speed that they need to build the businesses that their customers require."

Read more: Fusion-io appoints new A/NZ regional sales director

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Tags KC Choiexecutive directorHP vice presidentworldwide enterprise alliancesFusion-io chairman and chief executiveSteve WozniakVMwareEric ArceseIBM vice president marketingx86 server businessglobal pre-sales solutions architectureBob GalushShane RobisonLenovo

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